Gaga Leads

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Privacy Policy & Marketing Consent

Last Updated: February 28, 2026

1. Introduction

GC Ventures LLC, operating as GagaLeads ("we," "us," or "our"), respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect, how we use it, who we share it with, and your rights regarding your data.

By using GagaLeads, you consent to the data practices described in this policy. If you do not agree, please discontinue use of the Platform.

2. Information We Collect

2.1 Information You Provide

  • Account Information: Full name, email address, phone number, password, and ZIP code
  • Contractor Credentials: CSLB license number, trade type/classification, insurance certification status, company name, and company website
  • Project Details: Service addresses, project descriptions, urgency levels, and preferred contact methods
  • Photos & Media: Project images, profile photos, cover photos, and uploaded documentation
  • Referral Information: How you heard about GagaLeads
  • Reviews & Feedback: Ratings, survey responses, and written reviews

2.2 Information Collected Automatically

  • Device Information: Browser type, operating system, screen resolution
  • Usage Data: Pages visited, features used, timestamps of interactions
  • Authentication Tokens: Secure session tokens stored via Supabase Auth
  • Local Storage: User preferences, dismissed notifications (e.g., beta welcome banner), and UI state

2.3 Information We Do NOT Collect

  • Payment Card Details: We never store, process, or have access to your credit card numbers, CVV, or bank account information. All payments are handled exclusively by Stripe.
  • Social Security Numbers
  • Precise GPS Location: We use ZIP code-based service areas, not GPS tracking

3. How We Use Your Information

  • Matching Requesters with qualified, licensed Contractors based on trade type and service area
  • Processing account registration, authentication, and verification
  • Managing lead assignment, delivery, and marketplace mechanics
  • Processing subscription billing and credits through Stripe
  • Sending service notifications: lead alerts, assignment updates, project status changes, and completion surveys
  • AI-powered image classification and trade type detection (see Section 5)
  • Content moderation to maintain platform quality and safety
  • Improving and personalizing the Platform experience
  • Customer support and dispute resolution
  • Platform analytics and business reporting (aggregated, non-identifying data)

4. Marketing Consent (TCPA Compliance)

By checking the consent box during signup, you expressly agree to the following:

  • Multi-Channel Communication: You consent to receive marketing and informational communications from GC Ventures LLC and its partners via telephone, SMS/text messages, email, and in-app notifications.
  • Automated Systems: You acknowledge that these communications may be sent using automated dialing systems, pre-recorded voices, or automated messaging platforms.
  • Types of Messages: Lead alerts, assignment notifications, project updates, completion surveys, promotional offers, and platform announcements.
  • Frequency: Message frequency varies based on your preferences, service activity, and lead volume. You will not be billed by us for messages, but standard carrier rates may apply.
  • Opt-Out: You can opt-out of SMS at any time by replying "STOP." For email, use the unsubscribe link. You may also manage notification preferences in your dashboard settings.
  • Not a Condition: Consent to receive marketing messages is not a condition of purchasing any goods or services.

5. AI Processing & Automated Decision-Making

GagaLeads uses custom-tuned Google Gemini AI models with epsilon decay optimization and multiple custom acting agents to enhance the Platform. Your data may be processed by these AI systems for the following purposes:

  • Image Classification: Uploaded project photos are analyzed to automatically detect and suggest the appropriate trade type (e.g., electrical, plumbing, roofing)
  • Content Moderation: Photos and descriptions are screened for inappropriate, NSFW, or off-topic content
  • Lead Quality Assessment: Incoming leads are evaluated for completeness and quality
  • Platform QA: Automated agents test platform functionality to ensure reliability

AI-generated results are advisory. Our team may review and override any automated classification or moderation decision. Your data is processed through secure API connections and is not used to train third-party AI models.

6. Data Sharing & Third-Party Services

We do not sell your personal information. We share data only with trusted service providers necessary to operate the Platform:

ProviderPurposeData Shared
StripePayment processing & subscriptionsEmail, name (for billing). Payment details go directly to Stripe.
SupabaseDatabase, authentication, & file storageAll account data, uploaded media, auth credentials (encrypted)
VercelWeb hosting & deploymentHTTP requests, server logs
Google GeminiAI image classification & content moderationUploaded project images & descriptions (for classification only)
Zippopotam.usZIP code validation & city/state lookupZIP codes only (no personal data)

Between matched Requesters and Contractors, limited contact information (name, phone number, trade type, project details) is shared to facilitate the service connection. This sharing is the core function of the Platform.

7. Cookies & Local Storage

GagaLeads uses browser localStorage (not traditional tracking cookies) to:

  • Maintain your authenticated session (Supabase auth tokens)
  • Remember UI preferences (dismissed banners, notification settings)
  • Store form progress during multi-step signup flows

We do not use third-party tracking cookies, advertising pixels, or retargeting technologies.

8. Data Retention

  • Active Accounts: Your data is retained for as long as your account remains active.
  • Deleted Accounts: Upon account deletion, your personal data (profile, auth records, contact info) is permanently removed. Lead records may be retained in anonymized form for business reporting.
  • Inactive Accounts: Accounts inactive for an extended period may be flagged for review. We will attempt to contact you before any data removal.
  • Legal Obligations: Certain data may be retained longer if required by law, regulation, or legitimate business need (e.g., tax records).

9. Data Security

We implement industry-standard security measures to protect your personal information:

  • All data transmitted via HTTPS/TLS encryption
  • Authentication managed through Supabase Auth with encrypted password storage
  • Database access controlled by Row Level Security (RLS) policies
  • Admin operations isolated via service role keys with restricted access
  • Payment data handled exclusively by PCI-DSS compliant Stripe

While we strive to protect your data, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security but will notify affected users promptly in the event of a data breach.

10. Your Rights (CCPA — California Residents)

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):

  • Right to Know: You may request a copy of the personal information we have collected about you in the past 12 months, including the categories of data, sources, purposes, and third parties with whom we shared it.
  • Right to Delete: You may request deletion of your personal information, subject to certain exceptions (e.g., legal obligations).
  • Right to Opt-Out: We do not sell personal information. If this changes, you will have the right to opt out.
  • Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

To exercise any of these rights, contact us at support@gagaleads.com. We will respond within 45 days as required by law.

11. Children's Privacy

GagaLeads is not intended for use by individuals under the age of 18. We do not knowingly collect personal information from minors. If we learn that we have collected data from a child under 18, we will delete it promptly. If you believe a minor has provided us with personal information, please contact us immediately.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Material changes may be communicated via email or in-app notification. Your continued use of the Platform after changes constitutes acceptance of the updated policy.

13. Contact Us

If you have questions about this Privacy Policy, your data rights, or our data practices, please contact us:

GC Ventures LLC, d/b/a GagaLeads

Email: support@gagaleads.com

Web: gagaleads.com

Last updated: February 28, 2026